Awesome courses to kickstart your career growth
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Want to join a large FMCG company?
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Starts from Rs 499 only. Free Preview available.
Want to join the digital marketing revolution?
Explore courses on Facebook, Instagram & Google Ads
Starts from Rs 499 only. Free Preview available.
Awesome courses to kickstart your career
Our courses would complement your MBA or college graduation degree and prepare you for placements & career success
Best Offer - All Site Courses Annual Subscription Rs 4999
Best offer - All courses on site including 1. FMCG Marketing Bootcamp 2. Trade Marketing & Distributor Management. 3. Facebook Ads 4. Google Ads 5. Interviewing Skills & many more.
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FMCG Marketing Bootcamp Rs 499
Explore the world of FMCG sales and distribution. Cases on HUL, Britannia & Dabur. Learn about the latest sales & distribution challenges in GT, MT, ecom, quickcom & more.
Latest Marketing Cases Rs 499
5 of the latest cases from HUL, Britannia, Dabur, P&G & Asian Paints. All cases based on key challenges that these companies are facing in the last 6 months. Analyzed by Industry Experts from IIMB, ISB, FMS.
Facebook & Instagram Ads Mastery Rs 499
Start running campaigns in 7 days. Learn about how Digital is crushing TV and print. Master digital performance metrics, Facebook & Instagram ads with advanced tools like remarketing & using custom & look-alike audiences. Cases on Audi, Hyundai, Tata Curvv & Skoda Kylaq.
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Google Ads Mastery Rs 499
Learn how to set up an awesome Google Business Profile. Understand Keyword research tool. Open a Free Google Ads Manager Account. Run effective Search & Display Lead Ads. Measure digital performance metrics. Certificate on Completion. Faculty - IIMB Alumnus.
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YouTube Ads Mastery Rs 499
YouTube is the No 2 Search engine in the world after Google. Learn how to do Video Search engine optimization, Use the tool Vidiq. Run awesome YouTube ads. Certificate on Completion.
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Digital Marketing Full Course Rs 1999
14 hours. Start running campaigns in 7 days. Learn about how Digital is crushing TV and print. Master digital performance metrics, Facebook & Instagram ads, Google SEO, Search, Display & YouTube ads & Linkedin Ads.
Crack your next Interview Rs 499
4 hrs. Learn how companies recruit candidates, research your dream company & how to use AI for resume formatting & interview practice. 11 tips to make a powerful Linkedin profile resume, 20 tips for salary negotiations & 14 interview questions & answers.
Trade Marketing & Distributor Management Rs 1999
For ASMs in channel sales. Learn how trade marketing works to analyze the potential of a territory through numeric & weighted distribution data, understand how to manage distributor ROI & drive territory growth. Recorded videos. Certificate.
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Negotiation Skills Course Rs 1999
4 hrs. Learn Direction One's 5 Elements of Effective Negotiations. 1. Learn how better nego skills can triple your profits. 2 Positions vs Interests 3. 7 Steps to Strategy. 4. 22 Different tactics and counter-tactics. 5 Use TCO to Build Value. Negotiate while buying a car and house. Also 20 tips for Salary negotiations. Certificate on completion.
Leadership Skills for Managers Rs 1999
4 hrs. Are you stuck as a individual contributor? Aiming for a Managerial position. Then this course is for you. Learn how to set goals for yourself & your team, develop solid drive for results, carefully analyse territory potential & sales analytics, drill down to root causes, take decisions on cost, quality, quantity & time, drive your team of people & manage time efficiently. Certificate. Maneesh Konkar IIMB ex ITC & Corporate Consultant.
B2B Sales & Marketing Rs 1999
For B2B institutional sales teams Learn the GROWTH 6 Step process to understand different buying influences, research the client’s business needs & position our products as investments that produce tangible business results. 4 hours.
Learn moreOur inspiration for our course content
Our courses are based on over 25 years of corporate training workshops that we have done for all these companies.
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Founder - Maneesh Konkar
25+ years in sales, marketing and capability development.
Former ITC professional and IIM Bangalore (1995) alumnus, with experience across 75+ organisations and 25,000+ professionals trained.
I help businesses grow through digital marketing, sales transformation and corporate training.
View full profile on Linkedin.
Listen to our Academic Head Maneesh Konkar
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Maneesh Konkar
How to do these courses to build your career.
What our learners say
Real feedback from professionals, students and organisations we've worked with.
★★★★★
"I recently took this fmcg course by Direction One Prof Maneesh Konkar and I can confidently say that it exceeded by expectations. The course content was not only comprehensive but highly relevant and practical."
Shivram Sukhatankar
MBA student
FMCG Course
★★★★★
"This digital marketing course is wonderfully designed with cases and detailed explanation of concepts. Learnt Facebook ads and Google Search and SEO in a simple manner"
Snehasis Mukherjee
Corporate Professional
DIGITAL MARKETING COURSE
★★★★★
"One of the best digital marketing course you must try. It will clear all your doubts about digital marketing & help you in your business growth."
Harshit Goel
Business Owner
DIGITAL MARKETING COURSE
Benefits of our courses
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