Hey Learner - Thanks for coming here
We have the following three types of courses on the site:
Free Courses
Courses for Marketing Students
Courses for Corporate Managers
See brief details below and visit our courses site to know more
Are you frustrated with theoretical lectures that don't reflect the real business world?
Do you feel unprepared for placements due to a lack of industry insights?
Is your institute unable to provide practical case studies that mirror real-world scenarios?
As a corporate manager, do you feel you are losing out on career success because of lack of real world practical knowledge?
We can help.
Introducing various courses in Sales, Distribution, marketing & more that will equip you with the latest developments in industry.
Plus case studies on HUL, Dabur, Britannia, Proctor & Gamble & Asian Paints.
All cases analyzed by industry experts with 20+ years of experience.
Watch the intro video below & sign up now.
Check out our Free Courses
Free Negotiation Skills Course
30 mins Recorded videos. How to negotiate while buying a car or bike, apartment from a builder, sales negotiations with purchase & with vendors. Faculty Maneesh Konkar. Corporate Trainer.
Free Digital Marketing Course
Start running campaigns in 7 days. The best free digital marketing online course in Hindi & English. Learn what is digital marketing, how to create a Facebook page, create Google ads (adwords) & Facebook ads manager accounts, Learn with this tutorial for beginners to create paid campaigns on Facebook, Instagram and Google ppc Search & drive a social media content marketing strategy. Faculty IIMB Alumnus. 2 hours recorded videos.
Free FMCG Course
This awesome course prepares you for an FMCG Sales and Marketing career. Taken by Maneesh Konkar IIMB Batch of 95 and ex ITC, we cover four killer hacks for FMCG Sales & Marketing success. 1. Your career path as a Tier 1 / 2 / 3 b-school graduate 2. Three ways in which you can aspire for a Brand Manager role 3. Key FMCG Industry terms like distribution, merchandising, lines per call etc 4. Three super ways to differentiate your bio data vs thousands of other aspirants to the same dream fmcg company. Certificate on completion. Bonus material - How to prepare for ITC, HUL Modern Trade & Marico Interviews.
Free Interviewing Skills Course
60 mins. 5 common career mistakes. 6 ways to build your Linkedin profile to get noticed by senior decision makers in your dream company. Learn how to handle 3 interview questions with confident answers. Learn 3 tactics to do Salary Negotiations. Faculty - IIMB Alumnus Maneesh Konkar
Free B2B Sales Course
Our foundation course to give you an overview into B2B Sales & marketing. Content includes - How B2B sales and marketing is different from B2C selling or retail selling, the GROWTH B2B Sales process, 6 mistakes made by institutional sales teams, the institutional buying process, understanding how to communicate value, and objection handling. Faculty Maneesh Konkar IIMB alumnus & Corporate Consultant.
Courses for Marketing Students (with Certificates)
Latest Cases in Sales & Distribution Management Rs 199
Looking to kickstart your marketing career? Prepare for placements We've got 5 of the LATEST CASES in Sales & Distribution strategy from HUL, BRITANNIA, DABUR, PROCTOR & GAMBLE & ASIAN PAINTS. All cases based on key challenges that these companies are facing in the last 3 months. Recorded videos. Analyzed by our panel of Industry Experts from IIMB, ISB, FMS & more. Certificate on completion.
All MBA Marketing Courses - Annual Subscription Rs 4999
Best offer for MBA Marketing students. 5 Awesome courses 1. Sales & Distribution Management 2. Digital Marketing 3. Interviewing Skills 4. Automobile Bootcamp 5. Ecommerce Bootcamp. Real life case studies on Britannia, P&G, HUL, Asian Paints, Dabur, Tata Motors, Bajaj Auto & more. Core faculty and marketing advisors are all industry experts with >20 years of experience each. Recorded videos. Certificate on completion.
Sales & Distribution Management Rs 2999
A superb course for MBA students & all marketing professionals. 6 AWESOME case studies on HUL, BRITANNIA, DABUR, ASIAN PAINTS & PROCTOR & GAMBLE, etc. Learn about the latest sales & distribution challenges in general trade, modern trade, ecommerce, quick commerce & direct selling. Prepare for placements in Sales & Marketing roles. Recorded videos. Certificate on completion. 20 hours duration.
Digital marketing Rs 2999
Start running campaigns in 7 days. Learn about how Digital is crushing TV and print. Master digital performance metrics, Facebook & Instagram ads, Google Search engine optimization, Search ads, Display & YouTube ads & Linkedin Ads. Build your profile for a digital marketing role. Recorded videos. Certificate on completion.
Crack your Next Interview Rs 1999
The best online Interviewing skills professional course in the market for naukri & MBA after CAT exam. Four hours recorded videos. Learn how companies recruit candidates, research your dream company & how to use AI tools like ChatGPT for resume formatting & interview practice. 11 tips to make a powerful Linkedin profile resume, 20 tips for salary negotiations & 14 interview questions & answers. Certificate.
Automobile Bootcamp Rs 1499
A course for students and newcomers to the auto industry. Learn key terms, how an auto dealer works, research your dream company Bajaj, Maruti etc, build your bio data through field projects & learn simple interview tips. 2 hours duration. Certificate on completion. Taught by Industry experts.
Ecommerce Bootcamp Rs 1499
This 2 hours online course is for students & newcomers to the eCommerce world. Learn key industry terms like GMV, average customer profitability, etc. Learn how to research your dream company like Amazon, Swiggy, etc. Build your bio data with research projects & get tips to dazzle in interviews. Certificate on completion.
Courses for Corporate Managers (with Certificates)
Best Offer - All Courses Site Subscription Rs 12999
For just Rs 12999 per year, get access to ALL courses on the site. Currently we have over 10 courses with a total value of over Rs 20,000. 5 Bootcamps on different industries of FMCG, Consumer, Ecommerce, B2B sales & Automobile. Plus superb programs on Facebook Ads, Google Ads, Leadership Skills for Managers & Trade Marketing. An Interviewing Skills Course to jumpstart your career. And our best program "Negotiation Skills". Sign up now.
The FMCG Marketing Bootcamp Rs 1999
This professional online fmcg course consists of 5 hours of recorded videos. Course coverage includes FMCG Industry trends, different marketing roles, how fmcg sales & marketing works, how to do research about your dream company & how to build your fmcg profile. Taught by Maneesh Konkar from IIM Bangalore / ex ITC & Industry experts. Certificate on completion.
Interviewing Skills Rs 1999
The best online AI ChatGPT Interviewing skills professional course in the market for naukri & MBA after CAT exam. Four hours recorded videos. Learn how companies recruit candidates, research your dream company & how to use AI tools & ChatGPT for resume formatting & interview practice. 11 tips to make a powerful Linkedin profile resume, 20 tips for salary negotiations & 14 interview questions & answers. Certificate.
Facebook & Instagram Ads Course Rs 1999
English & Hindi. Recorded videos. Why digital is crushing TV & print. Digital performance metrics. 5 critical success factors in Facebook and Instagram marketing. Make an awesome FB business page. Begin with a free FB Ads manager account & Meta Business Suite. Spy on competitors with the Facebook Ads Library. Learn Facebook & Instagram Traffic, Awareness and Lead generation ads. Practice remarketing with Custom and Look-alike audiences. Track Facebook analytics. Certificate.
Google Ads & SEO Mastery Course Rs 1999
2 Hours. Learn how to set up an awesome Google Business Profile. Understand Search Engine Optimization. Open a Free Google Ads Manager Account. Run effective Search & Display Lead Ads. Measure digital performance metrics. Certificate on Completion. Faculty - IIMB Alumnus.
YouTube Ads Rs 1999
YouTube is the No 2 Search engine in the world after Google. Learn how to do Video Search engine optimization, Use the tool Vidiq. Run awesome YouTube ads. Certificate on Completion.
Negotiations Skills Rs 1999
4 hours course for everyone. Learn Direction One's 5 Elements of Effective Negotiations. 1. Learn how better nego skills can triple your profits. 2 Positions vs Interests 3. 7 Steps to Strategy. 4. 22 Different tactics and counter-tactics. 5 Use TCO to Build Value. Negotiate while buying a car and house. Also Salary negotiations. Certificate on completion .
B2B Sales & Marketing Bootcamp Rs 1999
This pure online course for Business Owners & B2B sales teams prepares you to succeed in direct sales to institutions. We follow out structured GROWTH 6 Step process to understand different buying influences, research the client’s business needs & position our products as investments that produce tangible business results. Course includes 4 hours of video lessons. Certificate on completion. Taught by IIM alumnus Maneesh Konkar.
Trade Marketing & Distributor Management Rs 1999
This pure online course covers is meant for Area Sales Managers & Territory Managers in fmcg & channel management. Learn how trade marketing works to analyze the potential of a territory through numeric & weighted distribution data, understand how to manage distributors & make plans to achieve territory growth. Recorded videos. Certificate on Completion.
Consumer Marketing Bootcamp Rs 1999
For everyone who wants to understand a marketing role. Learn key marketing terms like TG / SOV / CPRP / GRP / FGD etc. Get an idea of different marketing functions of brand, product, media, consumer insights, etc. Learn key elements that go into great marketing campaigns of products at your dream company - ITC, HUL, etc. Analyze the brand strategies of your Dream Company's products - Coca Cola, Pepsi, Bisleri, Reckitt Benckiser, etc. Get ideas to outclass every other job seeker & differentiate your bio data. Confidently handle a marketing interview.
Leadership Skills for Managers Rs 1999
Are you stuck as a individual contributor? Aiming for a Managerial position. Then this course is for you. Learn how to set goals for yourself & your team, develop solid drive for results, carefully analyse territory potential & sales analytics, drill down to root causes, take decisions on cost, quality, quantity & time, drive your team of people & manage time efficiently. Certificate on completion. Taught by Maneesh Konkar IIMB ex ITC & Corporate Consultant. Superb program for graduate & MBA students to learn managerial skills.
Attention: Deans & Marketing Faculty
Superb Benefits for Higher Education Institutes
Follow Direction One - Success on YouTube for superb insights on success, digital marketing, negotiations & leadership.
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Awesome success tips on digital marketing, interviewing skills & career success.
Over 20,000 students & working professionals from these companies have attended our courses.
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